Microsoft has slashed the price of Xbox 360, cutting the estimated retail price for the Arcade pack by £40, to £159.99 – officially making it the cheapest next-gen console on the market. The Premium pack, which includes a 20GB hard drive and a wireless controller, has had its price cut by £50 to £199, while the Xbox 360 Elite will retail for £259.99 - a saving of £40.
The prices are effective as of this Friday, March 14, and Microsoft is hoping the move will push Xbox 360 even further into the mainstream. "We continue to offer intense, immersive gaming experiences for gamers – but now we're priced in a way that will allow new consumers to find out for themselves why Xbox 360 is the ultimate in high-definition entertainment," said Chris Lewis, Vice President for Microsoft Interactive Entertainment Business Europe. "History shows that £159.99 is the price point where a console's audience begins to expand, and with these new ERPs in place we're ready to bring more consumers into the Xbox 360 world."
Will Sony follow suit and cut the price of PlayStation 3 anytime soon? We doubt it, but let us know what you think of the price cut in the comments below.
source : www.ign.com
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